The resulting price increase (from /month to 0) forced him to start charging those who used e Bay, and was not met with any animosity.
Jeffrey Skoll was hired as the first new president of the company in early 1996.
) is a multinational e-commerce corporation headquartered in San Jose, California that facilitates consumer-to-consumer and business-to-consumer sales through its website.
e Bay was founded by Pierre Omidyar in 1995, and became a notable success story of the dot-com bubble.
Under US law, a state cannot require sellers located outside the state to collect a sales tax, making purchases more attractive to buyers.
The company officially changed the name of its service from Auction Web to e Bay in September 1997.
Originally, the site belonged to Echo Bay Technology Group, Omidyar's consulting firm.
On January 23, 2008, the company announced that Whitman would step down on March 31, 2008, and John Donahoe was selected to become President and CEO.
Whitman remained on the Board of Directors and continued to advise Donahoe through 2008.